If you want to join and grow an ambitious, mission-driven, high-growth startup that’s making a genuine difference to cat’s (and their people’s) lives, you’ll love working at KatKin.

With a growing audience of cat people, an expanding Fresh meals recipe book, and the science to back it all up, you get the sense that KatKin is a mere whisker away from becoming a household name for helping cat people do the best for their cats.

As Digital Growth Manager, you’ll own the strategy, execution and testing for PPC channels (Google and Bing) to acquire new customers and reduce CPA.

You’ll manage a significant and strategically important part of our acquisition channel mix to drive long-term, profitable growth of the business.

You’ll enjoy significant budgets, flexibility in structuring and optimising our accounts, and creating a solid test plan to drive growth. Plus the opportunity to learn and own other digital channels.

Our Growth team is a small team with a big impact and ambition, so a proactive attitude is a must! You'll be an optimistic contrarian who’s not afraid to voice opinions and bring new ideas (using both your creative and data brain!) to life. We are not afraid to take risks in the pursuit of growth.

• Owning PPC (Google and Bing) channel strategy to improve acquisition and lower CPA

• Driving test and learn plans and initiatives for your channels across new keyword opportunities, ad copy, ad formats, landing pages and our signup funnel.

• Restructuring our Paid Search accounts to increase learnings and improve performance

• Rigorously optimising our PPC accounts to scale spend and reduce CPA

• Opportunity to own further channels, including: Youtube, Refer-a-friend, SEO (with agency) and Affiliates.

• You have 3-5 years in an agency or consumer business, hands-on managing PPC.

• You have demonstrably improved PPC account performance through testing, learning and optimising

• You frequently and proactively bring new ideas and tests, for your channels and beyond

• You are customer-focused, intuitively understanding their pains, problems, needs, desires and barriers to drive better messaging

• You’re all-in for cats: you care about putting their health first

• Loves cats (obviously!)

• Experience with full-funnel conversion rate optimisation

• Experience running Youtube ads, SEO or affiliates

• MacBook

• Salary: £45-60K

• Career defining opportunity in being instrumental to scaling our brand, fast

• No egos and a small close-knit team

• 25 days holiday every year plus your birthday off

• 4 week WFA (work from anywhere) policy

• 2 days WFH every week

• 12-weeks paternity / maternity leave

• Discount for KatKin fresh meals

• AXA Health Insurance including optical and dental

• Yearly personal development budget 

• Company pension

• Free popcorn, all the tea and coffee you can drink, fresh fruit, great banter and a cat (and dog) friendly office

Submit your details below or send your CV to Nick@katkin.com